Attollo Scholars Experience Some Magic

NBA Hall of Famer Magic Johnson keynotes 'Magic: An Attollo Experience' in Lancaster, Penn. ©Attollo
NBA Hall of Famer Magic Johnson keynotes ‘Magic: An Attollo Experience’ in Lancaster, Penn. ©Attollo

More than 1,300 attendees at the annual Attollo fundraising event in Lancaster, Penn., celebrated a group of 60 high school program scholars for being accepted into colleges across the country. Also highlighting the event, Magic: An Attollo Experience, was a keynote by NBA Hall of Famer, Magic Johnson.

This year’s celebratory fundraiser raised $1.5 million benefitting the Attollo program. Founded by the Children Deserve a Chance Foundation, Attollo is a college access/leadership program in Central Pennsylvania that supports youth from underrepresented communities in their pursuit of academic achievement, empowerment and social engagement.

As a token of appreciation to the event sponsors and donors, Attollo partnered with FUSION OF IDEAS to create custom-branded Apple AirPods as gifts. The device included the program’s name and logo printed on the case and on the stems of the headsets. The AirPods box is outfitted with a fitted custom device sleeve that has a photo of Magic Johnson.

One event donor shared anonymously, “You [Attollo] always inspire students to push beyond their comfort zones and do more than they thought possible. I am not quick to try new technology, but when I received these AirPods, I decided to push myself beyond my comfort zone and try them. My grandchildren were so impressed when I came walking in with my AirPods! I can listen to my audiobooks and my old favorite songs.”

Custom branded Apple AirPods are given to event sponsors and donors of Attollo's annual fundraiser.
Custom branded Apple AirPods are given to event sponsors and donors of Attollo’s annual fundraiser.
Attendees celebrate 60 of Attollo's high school program scholars for being accepted into colleges across the country. ©Attollo
Attendees celebrate 60 of Attollo’s high school program scholars for being accepted into colleges across the country. ©Attollo

The Richard S. Fusco Foundation: Enhancing Lives, One iPad at a Time

Like many cystic fibrosis patients, Richard Fusco spent most of his life in the hospital. In the last three years of life when his health started deteriorating, Fusco depended on an iPad to communicate with his family, stay in touch with friends, and keep himself entertained with movies, books, videos and games.

Fusco’s father, Ralph Fusco, saw how this multifaceted mobile device enhanced the last few years of his son’s life and was inspired to provide the same opportunity with technology to other cystic fibrosis patients. This was the beginning of The Richard S. Fusco Foundation.

The mission of the Foundation is to help children with cystic fibrosis stay connected with loved ones and school through mobile technology. Since it was founded in 2013, the Foundation has formed partnerships with six children’s hospitals across the country to give iPads to their young cystic fibrosis patients.

The first iPad recipient from The Richard S. Fusco Foundation at MassGeneral Hospital for Children.
The first iPad recipient from The Richard S. Fusco Foundation at MassGeneral Hospital for Children.

Inspired by his son’s zest for life and positive attitude, Fusco partnered with FUSION OF IDEAS to design a vibrant image for the iPad Smart Cover and a second image for the device sleeve. Prior to each delivery of iPads, the images are printed and packaged up to create a surprise and delight moment upon receiving the device.

FUSION OF IDEAS also uses its proprietary laser etching process to customize the device itself with the Foundation’s name on the back.

Each iPad is custom branded with the Foundation's colorful brand.
Each iPad is custom branded with the Foundation’s colorful brand.

“It is pleasure doing business with FUSION OF IDEAS to produce these colorful covers and packages for the iPads that we hand out,” said Ralph Fusco, founder of The Richard S. Fusco Foundation. “More than just a beautiful package, it is a memorable experience for the children when they open the devices for the first time. The joy we see in their faces and the appreciation by their families is what keeps us going, and we hope to provide that experience to young cystic fibrosis patients nationwide.”

For more information about The Richard Fusco Foundation, visit https://www.richardsfuscofoundation.org/

Every iPad given by The Richard S. Fusco Foundation is hand delivered by the Foundation's president, Ralph Fusco.
Every iPad given by The Richard S. Fusco Foundation is hand delivered by the Foundation’s president, Ralph Fusco.
iPads not only allow the patients to communicate with friends and family during long hospital stays, but they also offer an opportunity for the patients to stay on top of their school work.
iPads not only allow the patients to communicate with friends and family during long hospital stays, but they also offer an opportunity for the patients to stay on top of their school work.