Hosting a Virtual Event? Here’s How to Impress Your Attendees

Organizations are shifting from in-person to virtual events and conferences to bring like-minded people and industry peers together. Because of the many benefits of virtual (or online) events, they are proving themselves to be a popular and effective tool for businesses in the future.

Not having valuable face-to-face interactions doesn’t mean you can’t still make an impression on your audience. In fact, it’s actually more important to provide value to your event attendees when your event goes from in-person to digital.

A meaningful, physical gift can make an impression and help your online event stand out from others. With the rise of remote and work-from-home individuals, high-tech gifts like wireless earbuds, or portable chargers and speakers are desirable as well as practical.

1. Make your gift memorable and personal. Instead of giving a product that looks like all others, make it unique with customization. Add your company logo, the event name, or even a catchy design. 

2. Create a unique unboxing experience with a properly kitted package and a personal note. This can be the difference between a box that is put aside and a memorable gift. 

 

 

3. And finally, have your gift arrive before the event to create excitement. That surprise-and-delight moment can build anticipation for your event and engage your audience in an ultra meaningful way.

When you need a complete gifting solution, let FUSION OF IDEAS be your one-stop shop. We can support you with everything from customizing your gift to packaging and delivering to your recipient’s doorsteps.

Check out our ideas for a high-tech, high-impact gifting experience at www.fusionofideas.com/gifting.

Deployment Services for Your Remote Workforce

As organizations continue to navigate the waters of the current crisis, adjustments may need to be made as the workforce returns to the new reality. Businesses may have more remote employees, partners and vendors as their operations are more dispersed.

Amidst the pandemic, a New Jersey-based provider of online trading services wanted to reach out to its remote employees to remind them that they are valued. The company needed a manageable way to distribute Apple AirPods to its 600-plus employees worldwide.

Partnering with FUSION OF IDEAS, the organization shipped the devices to FUSION OF IDEAS, where the AirPods were warehoused until ready to ship. An online portal was created for the company’s employees to enter their shipping address. AirPods were kitted and individually shipped to the employees across the globe. 

Having all the logistics of this project managed in one centralized location allowed this global company to seamlessly deploy AirPods to more than 650 employees in 11 countries. With this program, the company leaders made a positive impact on employees during a critical time. 

FUSION OF IDEAS orchestrates personalized, scalable deployment solutions, whether you need a one-time deployment service or an ongoing program to empower your remote workforce. 

With our Deployment Services, logistical tasks like finding a secured facility to store inventory and shipping to multiple destinations can be manageable and centralized. For more information about how we can mobilize your workforce, email info@fusionofideas.com or call us at 949-453-0740.

101 Mobility Creates a Polished Sales Experience Using Technology

As one of the largest and fastest-growing providers of installed mobility and accessibility solutions, 101 Mobility franchise businesses help individuals and businesses across the United States and Canada. 

Its 83 locations (and counting) are independently owned and operated franchise businesses. As a tech solutions provider for the franchise network, FUSION OF IDEAS offers mobile device packaging options that provide the Mobility Consultants the resources they need when meeting with potential customers.

Franchisees have a range of device package options, from the comprehensive package that includes Apple iPad Pro with Apple Pencil and a smart keyboard folio, to the accessories package with just the smart keyboard folio and Apple Pencil. 

“Our Mobility Consultants have a huge advantage over our competitors when they use iPads from FUSION OF IDEAS,” said Jessica Kraszeski, 101 Mobility market manager. “Customers are always impressed with our professionalism, from the sleek branding to the polished sales presentations. We are proud to incorporate the iPad into our sales process.”

All devices and accessories are customized with the 101 Mobility logo and iPads are preloaded with dedicated apps for the sales team. 

“Potential franchise owners always get excited when we demonstrate our iPad sales process – thanks to FUSION OF IDEAS, we’re able to incorporate this valuable tool into our new franchise package and that really sets us apart.”

101 Mobility consultants use custom-branded technology to create an immersive brand experience for their customers.
101 Mobility consultants use custom-branded technology to create an immersive brand experience for their customers.
iPad Pros used by the company's Mobility Consultants include the company logo on the tablet screens and select apps preloaded on the device.
iPad Pros used by the company’s Mobility Consultants include the company logo on the tablet screens and select apps preloaded on the device.

Why You Need Pre-Planning for App Development (Part 2)

This is a two-part series on app development pre-planning, or mapping, as we call it. In Part 1, we shared what app development mapping is and why it’s an important part of a software deployment strategy. Here in Part 2, we will explore the steps involved in the mapping process so you can plan your next steps with confidence. 

 

Before any development or coding is done to create an application or software, there is an important process that will help minimize obstacles in the development journey. This pre-planning process, or “mapping” as we call it, can be the most vital part of a software deployment strategy.

As such, if you are considering a new business software or application, here are steps to help prepare you to launch your app effectively.

1. Define your app concept

Start by clearly laying out the concept of your app. Prepare a short description of your app so you can convey the core idea in simple terms. Broadly define the concept by answering these questions:

  • What business need or problem are you trying to solve?
  • What are your expectations for the app?
  • How will the app function?
  • How will it engage and be useful to end-users?

2. Identify target users

Have a clear understanding of the intended end-users. Additionally, invest time and effort into researching and understanding their characteristics. Create an empathy map to describe those characteristics, which will ultimately serve as a guide to how your app will be designed. 

An empathy map describes the characteristics of the software’s user(s), which will ultimately be a guide to how it will be designed.
An empathy map describes the characteristics of the software’s user(s), which will ultimately be a guide to how it will be designed.

3. Identify key project stakeholders

It’s also important to identify the roles and responsibilities of each person who will be involved with the app development strategy. These roles may include a project manager, who will communicate with external contacts, such as developers; and decision-makers who need to be involved in the approval process. It is recommended to include people from different departments in your organization in order to gain a variety of insights.

4. Consider the user experience

Using research on your end-user(s), determine what the app’s user experience will look and feel like. For example, if the end-user will be using the app on a construction field with gloves, you may want to consider screens that have minimal typing fields. Make a list of requirements for the best user experience.

5. Create the application flowchart

The creation of a flowchart allows you to translate your app idea into a visual aid illustrating the app idea, workflow and functionalities. A flowchart should represent the anatomy and high-level functionality of your app. 

The flowchart is a visual aid that represents the anatomy and high-level functionality, showing the complete flow of the application.
The flowchart is a visual aid that represents the anatomy and high-level functionality, showing the complete flow of the application.

6. Create wireframe models

Wireframes are essentially blueprints to detail each screen within your app. They are the first step toward defining the user experience of the application. Low-fidelity wireframes show basic content, while high-fidelity wireframes are more complete representations of the end product.

Low-fidelity wireframes are created as the first step toward the user experience of the application.
Low-fidelity wireframes are created as the first step toward the user experience of the application.
High-fidelity wireframes are more complete representations of the end product.
High-fidelity wireframes are more complete representations of the end product.

7. Create a prototype

A prototype is an interactive interface that mimics the actual look and functionality of the application. Typically, the prototype is created as the final stage of the design before development begins. An application prototype is powerful in two ways:

  • Having a holistic view of the design, functionality and user flow allows you to make calculated decisions prior to development, which can save money and time spent on changes further down the road.
  • The prototype can be used to showcase your app idea to potential investors if you need to gather early-stage investments.
A prototype is an interactive interface that mimics the actual look and functionality of the application.
A prototype is an interactive interface that mimics the actual look and functionality of the application.

One last step…Once your app is launched, it will eventually require updates and maintenance like bug fixes. In your deployment strategy, consider the level of support and maintenance that will be required based on your internal resources and budget.

The app development journey may seem daunting. We get it. That’s why we offer mapping services to help guide you through the pre-planning phase. 

We will also help you determine whether the best deployment strategy is to utilize existing software or build your own if you are unsure. We will guide you through the steps above and create deliverables that are yours to keep – everything from user research to wireframes and prototypes to technical scope documentation. 

By the end of the mapping process, you will be equipped with a software deployment strategy so you can plan your next steps with confidence. To explore more about FUSION OF IDEAS’ mapping process, contact our App Development Business Development team at info@fusionofideas.com

Why You Need Pre-Planning for App Development (Part 1)

This is a two-part series on app development pre-planning, or mapping, as we call it. In Part 1, we begin with what app development mapping is and why it’s an important part of a software deployment strategy. In Part 2, we will explore the steps involved in the mapping process so you can plan your next steps with confidence. 

 

The app development process begins as early as the initial idea of creating a business software or mobile app. The process of pre-planning, or “app development mapping,” guides you to a deployment strategy, whether that means utilizing existing software, or building your own.  

What is app development mapping?

Mapping is the exploratory phase of your app development strategy, in which you identify and explore fundamental questions about the app. 

We call this process “mapping” because building an app is a lot like taking a road trip. It can be long and time-consuming but having a strategy to get to your destination will save you time and (gas) money. To create an effective app solution, you have to have a good plan – or road map – to know where you are going and how you’re going to get there.

The mapping process of app development is like drawing out your route on the road map in preparation for your trip. 

During the process, you clarify things like:

  • What will the app do? 
  • What business problem(s) are you trying to solve?
  • Who will be using the app?
  • How will it function? 
  • Is the best solution to buy existing software or build your own? 
  • How long will it take to deploy and how much will it cost?

Why is pre-planning important?

Investing the time upfront to identify and answer the critical questions about your business needs can help define your software deployment strategy and reduce time to market. The end result might be a technology solution that will jumpstart your new business idea, an efficient tool to help your employees’ productivity or a completely custom solution that will help your business scale and gain a competitive edge.

The benefits of pre-planning include:

  • A clear understanding of development processes, including design concepts, phases of development and expectations, and time to market
  • Early insight into design trends, functionality, and best practices 
  • Cost and time projection for development.

A lack of pre-planning could result in:

  • Lack of clarity in concept due to insufficient information
  • Time constraints or deployment delays due to considerations that were overlooked before development 
  • Extra costs due to a lack of planning, organization and communication.

At the end of the mapping process, you should have a clear understanding of the look, feel and flow of your intended software solution. You will also have expectations for budget and estimated time frames to build and deploy. 

 

In Part 2 of this series, we’ll tell you how to get there. We will take you through the steps of the mapping process to help you launch your app in a manageable way.