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The Beauty is in the Details at Viceroy Los Cabos

Photo credit: Viceroy Los Cabos
Photo credit: Viceroy Los Cabos

One of the newest resorts in Cabo San Lucas, Mexico, Viceroy Los Cabos is an architectural masterpiece, wrapped by ocean water in Mexico’s Baja California peninsula. A modernist dreamscape with futuristic designs, every detail of the luxury resort is considered, from the eye-catching, bold facade to the rich textures and unique art pieces throughout the property.

As one of the first experiences at the resort, guests are greeted at the hotel lobby by receptionists using HP laptops custom-branded by FUSION OF IDEAS. The back of each laptop is wrapped with StealthArmor, our proprietary protective film, showcasing the location’s signature gold sundial design.

StealthArmor is a precisely fitted film that maintains the thin lines of the laptop while offering style and protection. Because it is heat-bonded, the film is not permanent and used as a protective cover for nearly any mobile device without adding the unnecessary bulk of traditional cases.

A growing number of brands, particularly those in the hospitality and other consumer-facing industries, are using logos or other branding elements on their business devices as a way to elevate their brand equity.

In the case of Viceroy Los Cabos, the customized laptops with the resort’s sundial design complete the look of the striking hotel lobby, where every facet is part of the experience.

Customized HP laptops that are used at the Viceroy Los Cabos guest lobby
Customized HP laptops that are used at the Viceroy Los Cabos guest lobby
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Custom-Branding Beyond Phones and Tablets

Think beyond traditional mobile devices for branding. Pictured here: Fujifilm Instax Cameras

Businesses are increasingly finding value in custom-branding mobile technology. Branded technology can be used as: 

  • a marketing tactic to elevate brand equity;
  • employee rewards or as gifts to clients and vendors;
  • a theft deterrent for company devices by having the company logo printed on them.

As one of our core services, customization is our business. We have partnered with more than 2,000 brands to create customized solutions, with phones and tablets being the most popular tech devices for custom branding. In the past few years, mobile accessories – such as device cases, speakers and headphones – have gained traction, particularly during the gifting season.

Our capabilities do not stop there. With laser etching, color printing and StealthArmor (our proprietary protective film) solutions, there is no limit to what we can customize. New products present different specifications, dimensions and materials, making for an exciting challenge for our design and production teams.

As people and businesses continue to move toward mobilization and personalization, we challenge you to think beyond traditional mobile devices and see how customization can take your business to the next level.

Amazon Echo Show
Amazon Echo Show
JBL Flip 4 and Clip 3 Bluetooth speakers
JBL Flip 4 and Clip 3 Bluetooth speakers
Google Home
Google Home
YETI Hopper personal cooler and Rambler wine tumblers
Amazon Echo Dot and urBeats3 by Dr. Dre earphones
Amazon Fire TV Cube
Amazon Fire TV Cube
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Protect and Secure Your Company Devices

In the digital age, online identification and security have become very complicated. Businesses are using fingerprint readers or complex password requirements that most of us can never seem to remember, all in the name of protecting the user’s identity and the data inside. Here are two valuable ways to protect and secure your company devices.

1. Protect Your Devices & Prevent Theft

Taking the simple step of “putting your name on it,” a method you first learned in kindergarten, can help secure to your company devices. That’s where techniques like laser etch and custom branding come in.

The benefits of customizing devices with your company name or logo go far beyond aesthetics. Particularly beneficial for businesses with a large number of remote employees using mobile devices, branding allows for easier identification and tracking. Thieves are less likely to take something that has been permanently marked with a name or logo since they are usually hoping to sell what they steal.

2. Secure & Safeguard Your Data

Inside the device itself, additional security measures are needed to protect the data and privacy of the company and the user. When multiple devices are used in the workforce, an efficient way to manage and control the devices is through mobile device management (MDM).

Implemented and managed over the air, MDM optimizes the security of all the corporate devices from one place. Functionalities include, but are not limited to:

  • Securing emails and documents
  • Managing passwords
  • Restricting app or device usage
  • Setting up firewalls on the Internet

Additionally, if a device is lost or stolen, MDM can also remotely clear passcodes, lock the device and wipe all of its data.

Mobile devices bring incredible benefits to the workplace. Like the adage, “An ounce of prevention is worth a pound of cure,” it’s important to take appropriate measures to safeguard your mobile technology.

Contact FUSION OF IDEAS for more information about how customization and MDM can protect and secure your mobile devices.

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The WORLD’S FIRST Customized Apple Watch Series 4

As soon as we got our hands on the new Apple Watch Series 4, our design team went to work to find the best points of customization and created the WORLD’S FIRST customized Apple Watch Series 4.

Here’s what we did:

  • The specs. We started the process by getting the exact specs of the device, down to the millimeter. Precise measurements are crucial as we only get one chance to print directly on a device or accessory.

 

  • The mockup. Once measurements are logged, our design team went to work creating a mockup of the design, painting a picture of what a finished custom device will look like. A final proof is sent to the client for approval before production begins.

 

  • The production process. Depending on the device, we may build a custom housing to hold the device while it is in the printer. Our patent-pending color and laser customization process allows us to permanently brand devices with high-quality, full-color graphics without voiding the device’s warranty.

 

  • The packaging. We extend the brand experience with custom packaging solutions including sleeves, boxes, gift wrap, shrink wrap and one-of-a-kind packaging experiences.

We are thrilled about the new Apple Watch and the results of the customization. The most significant added feature on Apple Watch Series 4 is that it is also a health-tracking powerhouse. Game-changing features such as fall detection and emergency SOS open the device to new audiences: fitness and outdoor enthusiasts, senior care providers and healthcare workers.

For us at FUSION OF IDEAS, deciding whether or not this new wearable gadget is worth purchasing is a no-brainer. And with the holiday season around the corner, this is the perfect gift for your valued employees or customers. The only question remaining: how will you customize the Apple Watch to fit your company brand and culture?

Check out how we transformed Apple Watch Series 4, from ordinary to extraordinary: