Attollo Scholars Experience Some Magic

NBA Hall of Famer Magic Johnson keynotes 'Magic: An Attollo Experience' in Lancaster, Penn. ©Attollo
NBA Hall of Famer Magic Johnson keynotes ‘Magic: An Attollo Experience’ in Lancaster, Penn. ©Attollo

More than 1,300 attendees at the annual Attollo fundraising event in Lancaster, Penn., celebrated a group of 60 high school program scholars for being accepted into colleges across the country. Also highlighting the event, Magic: An Attollo Experience, was a keynote by NBA Hall of Famer, Magic Johnson.

This year’s celebratory fundraiser raised $1.5 million benefitting the Attollo program. Founded by the Children Deserve a Chance Foundation, Attollo is a college access/leadership program in Central Pennsylvania that supports youth from underrepresented communities in their pursuit of academic achievement, empowerment and social engagement.

As a token of appreciation to the event sponsors and donors, Attollo partnered with FUSION OF IDEAS to create custom-branded Apple AirPods as gifts. The device included the program’s name and logo printed on the case and on the stems of the headsets. The AirPods box is outfitted with a fitted custom device sleeve that has a photo of Magic Johnson.

One event donor shared anonymously, “You [Attollo] always inspire students to push beyond their comfort zones and do more than they thought possible. I am not quick to try new technology, but when I received these AirPods, I decided to push myself beyond my comfort zone and try them. My grandchildren were so impressed when I came walking in with my AirPods! I can listen to my audiobooks and my old favorite songs.”

Custom branded Apple AirPods are given to event sponsors and donors of Attollo's annual fundraiser.
Custom branded Apple AirPods are given to event sponsors and donors of Attollo’s annual fundraiser.
Attendees celebrate 60 of Attollo's high school program scholars for being accepted into colleges across the country. ©Attollo
Attendees celebrate 60 of Attollo’s high school program scholars for being accepted into colleges across the country. ©Attollo

3 Tips for Employee Appreciation Week

Employees cannot take their jobs for granted. At the same time, employers cannot take their staff for granted. As an employer, your employees dedicate a significant portion of their time to help you succeed. With Employee Appreciation Week approaching (February 25 through March 1), how will you thank your team for their hard work and dedication?

Whether you are planning to bring a simple “thank you” lunch for your crew, or an all-employee celebration, here are three tips to keep in mind:

  1. Get involved. Leaders in the company should be involved in the planning of the celebration, no matter how big or small. Don’t leave the task to non-management employees. Employers need to celebrate their employees and show them how important they are to the whole company.
  2. Everyone is important. Avoid the temptation to spotlight certain employees. There is a right time and place to recognize top achievers. Employee Appreciation Week is an opportunity to show gratitude to the entire staff.
  3. Know what they want. If you are giving a gift, remember that your employees are worth more than a tchotchke that will end up in a drawer or be given to their children. Skip the low-quality items and give something that is valuable and memorable to them. A memorable gift doesn’t have to be expensive. There are many cool giftable gadgets that are priced fairly, such as Apple AirPods, YETI tumblers or Amazon Echo Dot.

We’ve taken to our blog in the past to showcase a growing trend of companies turning inward and giving unforgettable gifts to their employees. Here are a few more examples of businesses that have shown appreciation to staff through gifting.

Omni Technologies: Beats EP headphones with custom sleeve and gift wrap
Omni Technologies: Beats EP headphones with custom sleeve and gift wrap
FlexCare Medical Staffing: Apple Watch with custom sleeve and gift wrap 
FlexCare Medical Staffing: Apple Watch with custom sleeve and gift wrap
Nashville Healthcare Council: Amazon Echo with custom sleeve and gift wrap
Nashville Healthcare Council: Amazon Echo with custom sleeve and gift wrap

How One NBA Player Built Team Chemistry On and Off the Court

Ariza’s former Rockets teammate, Eric Gordon, with his customized Apple AirPods ©Trevor Ariza

The 2018-19 NBA season is in full swing. We are reminded of a project we did last season with professional basketball player, Trevor Ariza, that blended our proprietary color printing process with a hot Apple accessory. The outcome was a sincere gesture of team camaraderie.

Ariza, who was playing for the Houston Rockets, recognizes that true team chemistry is built both on and off the court. As a gesture of appreciation, respect and genuine friendship, Ariza wanted to give a memorable gift to his then-Rockets teammates. The team frequently used Apple AirPods during practice for motivation and focus, and they are noise-canceling and sleek in design. It was clear that the popular wireless earbuds would make the perfect gift.

To make it even more personal, Ariza worked with FUSION OF IDEAS to customize 15 sets of AirPods, one for each of his teammates. Each AirPods charging case was customized with the Rockets’ logo, the player’s last name and number, all in the Rockets’ vibrant red colorway. The result? A unique, personal gift that is symbolic of the team chemistry and skill, leading the Rockets to a victorious season that year.

In the News: MoneyInc.

Our CEO, Russ Taylor, is the newest business contributor on MoneyInc., an online business and finance outlet that covers personal finance, technology and travel. The outlet reaches 1.1M visitors on average, per month. As a regular contributor, Russ will be sharing his perspective on mobile technology, and how businesses can maximize the use of mobile devices in their organizations. Check out his first article, Top 5 Corporate Gift Ideas This Holiday Season.

 

‘Operation Rudolph’ Brings Great Cheer to Phobio Employees

Phobio is a software company that helps brands create better technology experiences for their customers. The Atlanta-based business is driven by a team of individuals who are leaders and experts in their fields. In 2017, as a way to reward employees for a successful year, Phobio partnered with FUSION OF IDEAS to help create a one-of-a-kind gift for its employees to appreciate and enjoy all year long.

In comes “Operation Rudolph.” Working in stealth mode, FUSION OF IDEAS customized 75 Apple Watches to surprise Phobio’s employees at its holiday party. The watch features a detailed design of the company logo on the dial. The exterior of the watch band is embellished with a design that represents the Phobio brand, and the inside of the band is etched with the company mantra: “Be better.”

Each watch included a personalized gift tag for the recipient and was packaged in its original box covered with a custom box sleeve. Phobio chose to pull everything together with custom gift wrap, which was designed by FUSION OF IDEAS and incorporated the company logo.  

As a company that fosters a collaborative working environment, Phobio was excited to present these personalized gifts to its employees, and the response was overwhelming.

“Our ‘Phobiosapiens’ worked very hard all year and I wanted to show them my appreciation for their great work,” said Phobio CEO Stephen Wakeling. “Operation Rudolph was a huge success and everyone was blown away after opening the gift at our annual holiday party. It’s been a great point of pride among team members. They show their friends and can tell them ‘look what my company did for us!’ It’s going to be very difficult to top that this year.”

Phobio CEO Stephen Wakeling and Chief Solutions Officer Denny Juge on stage with one of the Apple Watches customized by FUSION OF IDEAS. 2017 PWP Studio Corporate Event Photographers
Phobio employees show off their gifts at their holiday party. 2017 PWP Studio Corporate Event Photographers

Customized Mobile Devices as Employee Rewards

Employers are always looking for new and different ways to reward employees and celebrate successes. A trend that has been rising in popularity with our clients is using customized devices as part of its employee rewards program.

There are many ways for an employer to use corporate gifting to build up, fuel and recognize employees. Some ideas include:

  • Creating a points-based system to reward employee performance through peers or managers
  • Building a rewards system to recognize significant service milestones
  • Setting productivity or sales goals with a highly valued prize that employees can earn when they reach the goal
  • Or simply planning a surprise holiday gift as a reward for all of your employees.

Any employee gift can be taken up a notch with customization – custom printed Apple Airpods for employees to listen to music quietly at work, a customized Apple Watch with laser-etched company name, or even a branded drone that is guaranteed to wow the recipient.

FUSION OF IDEAS has pushed the boundaries of creativity by customizing a wide range of devices, from headphones and portable speakers to game consoles and cameras. The possibilities are truly endless. What can custom-branded devices do for your business?

The Sky’s the Limit: Conga Custom Helicopter Drones

By Jennifer Fujimori

One of the best things about Fusion of Ideas customized hardware services is that the sky is literally the limit. We’ve showcased custom iPads, Apple Watches, iPhones, headphones, laptops, cases – and most recently, remote control helicopter drones. We worked with Conga, which offers a suite of solutions for using Salesforce.com, to customize a fleet of Cheerwing mini helicopters as a promotion for the actual helicopter tours they’re conducting at the annual Dreamforce conference. With help from our creative design team, Conga opted for a Stealth Armor cutout of their signature logo in white text on a red circle. The Stealth Armor is heat bonded to the nose of the helicopter to accent the red panels and create a polished, brand-new look. Check out the images of the final product, and let it inspire you to create your own custom tech!

AirPods Trend

Since their release in late 2016, Apple’s AirPods have been flying off the shelves – and landing here at Fusion of Ideas, where we’ve been customizing unprecedented numbers of the wireless earbuds for our clients. We expect AirPods to be the most customized device during the upcoming holiday gifting season for the second year in a row – it’s an excellent portable piece of technology at an affordable price point for many of our clients. Customization options include the earbuds themselves, the charging case, and custom sleeves and gift wrap to tie everything together. Here’s an example of a recent custom AirPods project we did for a client that nicely showcases all of our available services.

The Rock Gives Back

We got so excited that we posted on social media, but forgot to include the news right here on the blog.  Dwayne Johnson, also known as The Rock, gifted custom Skyscraper edition Xbox’s to a group of amputees. He’s seriously a huge role model.  We wanted to share a clip of the video of him giving them away, as well as some of the really cool product shots we got of the project before it left our doors.  We love working on projects that are used to do good in the world.

In The News: Lil Yachty Opening Custom Xbox and Controller

We love seeing people react when they’re opening a gift customized by Fusion. Today, the recipient happened to be @lilyachty. Check out this video of rapper Yachty showing off his brand new custom Xbox and controller.  

 Repost 7/11/18 video credit: @lilyachty on Instagram.

A few more photos we took at our Fusion headquarters before the project went out. Photos by Fusion of Ideas

 

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Picture Start: Making Your Mark as a New Business in an Elite Industry

By Jennifer Fujimori

Throughout our many years of customization experience, Fusion of Ideas has worked with clients in almost every industry – healthcare, education, food service, construction, entertainment, fashion – the list goes on. We relish the chance to impress our clients by customizing devices or mobile apps for their employees or customers. But for many of our movie-obsessed team members, it’s hard to deny that it’s especially thrilling when we get the chance to work with clients who are in the entertainment business.

PICTURESTART is a production company who set out to find a customized tech gift for 200 top clients and company executives. Our design and business teams went to work, collaborating with the PICTURESTART decision makers to create a sleek logo print for Apple AirPods. The PICTURESTART logo is printed on the charging cases for the AirPods, the stems of the AirPods are printed with a clean blue stripe, and to round out the project, we did a custom sleeve to fit over the AirPod box. PICTURESTART is focused on youth-oriented movies and shows, so the colorfully printed AirPods were the perfect way for the new company to announce itself as a fresh and innovative presence in the film industry.

The gifts you give your clients and the technology used by your employees offer unique opportunities for you to make a statement about your brand and the way you do business. By partnering with Fusion of Ideas, PICTURESTART created an impactful brand experience that recipients will recall every time they pull out their AirPods. “We’re finding that the AirPods have become a highly preferred gift in the year and a half since they were released,” said Russ Taylor, CEO at Fusion of Ideas. “They’re compact, useful, and can be customized in several areas. Plus, they have the appeal of being a relatively new Apple product, at a price point lower than an iPad or Apple Watch.”

Whatever your tech and design preferences may be, we can help you come up with an unforgettable gift. And if you’re on the fence, check out some of the finished projects on our website and Instagram account. We’d love to create your custom gift next!SaveSave

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