Ready, Set, MegaRun!

Known as the pinnacle driving lifestyle adventure, MEGARUN is an eight-day exclusive road rally adventure along the West Coast.

For the third year, FUSION OF IDEAS has developed the event’s exclusive app that is used by the event drivers. The app allows drivers to get real-time updates, view the daily schedule with route information and checkpoints, and see the locations of other drivers through an interactive map.

Targa Trophies first partnered with the FUSION OF IDEAS in 2014 with the goal to move away from paper road maps and schedules to a fully digital experience. This ultimately changed the way participants interacted with the event.

Each year, the app is updated with a new look and new features that are tailored to the event.

MEGARUN’s nine-city tour kicks off Friday, May 31, in Las Vegas and finishes on Saturday, June 8, in Seattle. The MEGARUN formula circles around bringing together the best cars, people, driving roads and adventure destinations into an event experience.

Get a sneak peek of this year’s exclusive app in the video below, and follow along on the tour through Instagram.

 

Attollo Scholars Experience Some Magic

NBA Hall of Famer Magic Johnson keynotes 'Magic: An Attollo Experience' in Lancaster, Penn. ©Attollo
NBA Hall of Famer Magic Johnson keynotes ‘Magic: An Attollo Experience’ in Lancaster, Penn. ©Attollo

More than 1,300 attendees at the annual Attollo fundraising event in Lancaster, Penn., celebrated a group of 60 high school program scholars for being accepted into colleges across the country. Also highlighting the event, Magic: An Attollo Experience, was a keynote by NBA Hall of Famer, Magic Johnson.

This year’s celebratory fundraiser raised $1.5 million benefitting the Attollo program. Founded by the Children Deserve a Chance Foundation, Attollo is a college access/leadership program in Central Pennsylvania that supports youth from underrepresented communities in their pursuit of academic achievement, empowerment and social engagement.

As a token of appreciation to the event sponsors and donors, Attollo partnered with FUSION OF IDEAS to create custom-branded Apple AirPods as gifts. The device included the program’s name and logo printed on the case and on the stems of the headsets. The AirPods box is outfitted with a fitted custom device sleeve that has a photo of Magic Johnson.

One event donor shared anonymously, “You [Attollo] always inspire students to push beyond their comfort zones and do more than they thought possible. I am not quick to try new technology, but when I received these AirPods, I decided to push myself beyond my comfort zone and try them. My grandchildren were so impressed when I came walking in with my AirPods! I can listen to my audiobooks and my old favorite songs.”

Custom branded Apple AirPods are given to event sponsors and donors of Attollo's annual fundraiser.
Custom branded Apple AirPods are given to event sponsors and donors of Attollo’s annual fundraiser.
Attendees celebrate 60 of Attollo's high school program scholars for being accepted into colleges across the country. ©Attollo
Attendees celebrate 60 of Attollo’s high school program scholars for being accepted into colleges across the country. ©Attollo

Why Choose A Custom Mobile App For Business Training?

There is a surge in the number of remote employees in the workforce. According to Deloitte’s 2018 “Global Human Capital Trends” report, 37% of the leaders surveyed said they expect an increase in contractors by 2020, 33% predict a rise in freelancers and 28% foresee growth in gig workers.

As a response to the growing number of remote employees in the ever-changing world of technology, many companies are undergoing a digital transformation, which is the integration of technology into all aspects of a business. And in the digital transformation journey as it relates to business training and education, finding the right software to digitize your existing business training program can be daunting.

With an abundance of software solutions out there, how do you ensure that your employee’s Learning Experience will meet the goals of your organization? And what do you need to consider when implementing new training techniques for your business?

Mobile Application For Training

Most mobile users can agree that most of what is done on our devices, from looking for a nearby restaurant to getting the latest news, is done through apps. That’s because mobile apps are faster, easier to use and more engaging.

The usefulness of mobile apps can be carried into business training and education. Mobile applications are driving the market because they are easy to use and do not require a new IT infrastructure when implementing them into the existing training programs.

A Customized Learning Experience

Mobile apps are remarkably different from traditional business training formats. While traditional learning modules follow a linear learning format, digital learning on a mobile application allows for a personalized experience.

While there are many options for training mobile apps, one size does not fit all. There are pros and cons to each software and you will either have to compromise your program to fit the software or utilize more than one software to fit your needs.

A custom-built mobile application allows organizations to remove, alter or add content to fit the needs of the business. Through a portal, admins can push updates and adapt to varied training needs, including compliance, soft skills, products and change management. Training can be delivered to mimic the organization’s actual work environment, and content branded with company logos and corporate color schemes.

If the idea of a custom application is appealing but the thought of developing an app from the ground up is daunting, consider a customizable content management system (CMS).

A templated application that displays content using a list or menu view, a customized CMS allows you to personalize the fonts, colors, designs, and logos to fit your brand. You can add, modify and remove content to fit your training module. With just one template, you can create various versions of your program, depending on your training needs. And finally, you can create rules to qualify how each course is approached.

On the admin side, you’re equipped with an easy-to-use web admin portal where you can continuously make changes to the content on display. This gives you a streamlined way to create and manage an app without having to hire a dedicated developer. After an initial design and development period of the app, the system is entirely yours to control. The end result, a cookie-cutter setup process with unique, personalized results.

Ready To Build?

If you are ready for a custom application for your workplace training program, a good place to start is with the leadership in the department where the training is coming from, as well as your IT team. Getting your IT involved early in the process will alleviate potential issues when implementing the application into the existing IT ecosystem.

It can also be beneficial to survey past or potential trainees who may be using the app to understand the level of their technical knowledge. The more information available, the more prepared your company will be when speaking with an app developer. Start with your end goal in order to properly communicate direction and insight to the app developer.

Custom applications should be tailored to your business to allow greater efficiency. Employees who use a mobile application will get the maximum Learning Experience, ultimately saving the company time, money and resources.

This article was originally published in eLearning Industry.

The Richard S. Fusco Foundation: Enhancing Lives, One iPad at a Time

Like many cystic fibrosis patients, Richard Fusco spent most of his life in the hospital. In the last three years of life when his health started deteriorating, Fusco depended on an iPad to communicate with his family, stay in touch with friends, and keep himself entertained with movies, books, videos and games.

Fusco’s father, Ralph Fusco, saw how this multifaceted mobile device enhanced the last few years of his son’s life and was inspired to provide the same opportunity with technology to other cystic fibrosis patients. This was the beginning of The Richard S. Fusco Foundation.

The mission of the Foundation is to help children with cystic fibrosis stay connected with loved ones and school through mobile technology. Since it was founded in 2013, the Foundation has formed partnerships with six children’s hospitals across the country to give iPads to their young cystic fibrosis patients.

The first iPad recipient from The Richard S. Fusco Foundation at MassGeneral Hospital for Children.
The first iPad recipient from The Richard S. Fusco Foundation at MassGeneral Hospital for Children.

Inspired by his son’s zest for life and positive attitude, Fusco partnered with FUSION OF IDEAS to design a vibrant image for the iPad Smart Cover and a second image for the device sleeve. Prior to each delivery of iPads, the images are printed and packaged up to create a surprise and delight moment upon receiving the device.

FUSION OF IDEAS also uses its proprietary laser etching process to customize the device itself with the Foundation’s name on the back.

Each iPad is custom branded with the Foundation's colorful brand.
Each iPad is custom branded with the Foundation’s colorful brand.

“It is pleasure doing business with FUSION OF IDEAS to produce these colorful covers and packages for the iPads that we hand out,” said Ralph Fusco, founder of The Richard S. Fusco Foundation. “More than just a beautiful package, it is a memorable experience for the children when they open the devices for the first time. The joy we see in their faces and the appreciation by their families is what keeps us going, and we hope to provide that experience to young cystic fibrosis patients nationwide.”

For more information about The Richard Fusco Foundation, visit https://www.richardsfuscofoundation.org/

Every iPad given by The Richard S. Fusco Foundation is hand delivered by the Foundation's president, Ralph Fusco.
Every iPad given by The Richard S. Fusco Foundation is hand delivered by the Foundation’s president, Ralph Fusco.
iPads not only allow the patients to communicate with friends and family during long hospital stays, but they also offer an opportunity for the patients to stay on top of their school work.
iPads not only allow the patients to communicate with friends and family during long hospital stays, but they also offer an opportunity for the patients to stay on top of their school work.

These Schools Have an A+ in Branding & Technology

Technology is driving change not just in corporations and private businesses, but also in the education sector. Many schools are taking learning outside the classroom with online programs that allow access to educational materials on mobile devices.

Others are using mobile technology as an incentive or form of recognizing students when they complete a program or hit a milestone. When technology is coupled with a marketing strategy that adds the school brand on the devices themselves, it creates visibility for the school and adds a personal touch for the recipient of the device.

Here are a few schools that have strategically used custom-branded technology to offer a unique value proposition.

Harvard Business School

Harvard University’s business school customized two Apple Watch bands in two colors to give as rewards within its online program. The school’s “VERITAS” shield is etched on both sides of the watch band, and the phrase “HBX Live” is etched on one side of the band as well as the back of the watch itself.

Customized Apple Watch bands for Harvard Business School
Customized Apple Watch bands for Harvard Business School
Logo etched on Apple Watch for Harvard Business School
Logo etched on Apple Watch for Harvard Business School

The Decorating and Staging Academy

The Decorating and Staging Academy used customized Apple iPad Air tablets to enhance the learning experience for its students. iPads are preloaded with specific industry-related apps and protected with a custom Smart Cover printed with the Academy’s logo for brand recognition. A custom branded sleeve encloses the device to create a one-of-a-kind unboxing experience.

Customized iPad Smart Cover and device sleeve for The Decorating & Staging Academy
Customized iPad Smart Cover and device sleeve for The Decorating & Staging Academy

Avenues: The World School

Avenues New York, the first campus of Avenues: The World School in the heart of Manhattan, gives away customized Apple AirPods at special school events. A school that touts bringing together the best of tradition and innovation, it created a design for the branded AirPods that speaks to both the school’s brand and its diversity. The AirPods are used as part of its marketing strategy to garner more brand awareness for the school.

Apple AirPod designed and customized for Avenues New York
Apple AirPod designed and customized for Avenues New York

South Kent School

A private boarding school for boys in Connecticut, South Kent School customized Apple Watch bands with its logo and showcased the watches as part of a presentation at a regional event. The logo, etched on bands in the school’s two colors, helped bring more visibility to the school.

Apple Watch band etched with school logo for South Kent School
A red Apple Watch band etched with school logo for South Kent School
Customize Apple Watch band in black for South Kent School
Customize Apple Watch band in black for South Kent School