The 2018-19 NBA season is in full swing. We are reminded of a project we did last season with professional basketball player, Trevor Ariza, that blended our proprietary color printing process with a hot Apple accessory. The outcome was a sincere gesture of team camaraderie.
Ariza, who was playing for the Houston Rockets, recognizes that true team chemistry is built both on and off the court. As a gesture of appreciation, respect and genuine friendship, Ariza wanted to give a memorable gift to his then-Rockets teammates. The team frequently used Apple AirPods during practice for motivation and focus, and they are noise-canceling and sleek in design. It was clear that the popular wireless earbuds would make the perfect gift.
To make it even more personal, Ariza worked with FUSION OF IDEAS to customize 15 sets of AirPods, one for each of his teammates. Each AirPods charging case was customized with the Rockets’ logo, the player’s last name and number, all in the Rockets’ vibrant red colorway. The result? A unique, personal gift that is symbolic of the team chemistry and skill, leading the Rockets to a victorious season that year.
Our CEO, Russ Taylor, is the newest business contributor on MoneyInc., an online business and finance outlet that covers personal finance, technology and travel. The outlet reaches 1.1M visitors on average, per month. As a regular contributor, Russ will be sharing his perspective on mobile technology, and how businesses can maximize the use of mobile devices in their organizations. Check out his first article, Top 5 Corporate Gift Ideas This Holiday Season.
Phobio is a software company that helps brands create better technology experiences for their customers. The Atlanta-based business is driven by a team of individuals who are leaders and experts in their fields. In 2017, as a way to reward employees for a successful year, Phobio partnered with FUSION OF IDEAS to help create a one-of-a-kind gift for its employees to appreciate and enjoy all year long.
In comes “Operation Rudolph.” Working in stealth mode, FUSION OF IDEAS customized 75 Apple Watches to surprise Phobio’s employees at its holiday party. The watch features a detailed design of the company logo on the dial. The exterior of the watch band is embellished with a design that represents the Phobio brand, and the inside of the band is etched with the company mantra: “Be better.”
Each watch included a personalized gift tag for the recipient and was packaged in its original box covered with a custom box sleeve. Phobio chose to pull everything together with custom gift wrap, which was designed by FUSION OF IDEAS and incorporated the company logo.
As a company that fosters a collaborative working environment, Phobio was excited to present these personalized gifts to its employees, and the response was overwhelming.
“Our ‘Phobiosapiens’ worked very hard all year and I wanted to show them my appreciation for their great work,” said Phobio CEO Stephen Wakeling. “Operation Rudolph was a huge success and everyone was blown away after opening the gift at our annual holiday party. It’s been a great point of pride among team members. They show their friends and can tell them ‘look what my company did for us!’ It’s going to be very difficult to top that this year.”
Employers are always looking for new and different ways to reward employees and celebrate successes. A trend that has been rising in popularity with our clients is using customized devices as part of its employee rewards program.
There are many ways for an employer to use corporate gifting to build up, fuel and recognize employees. Some ideas include:
Creating a points-based system to reward employee performance through peers or managers
Building a rewards system to recognize significant service milestones
Setting productivity or sales goals with a highly valued prize that employees can earn when they reach the goal
Or simply planning a surprise holiday gift as a reward for all of your employees.
Any employee gift can be taken up a notch with customization – custom printed Apple Airpods for employees to listen to music quietly at work, a customized Apple Watch with laser-etched company name, or even a branded drone that is guaranteed to wow the recipient.
FUSION OF IDEAS has pushed the boundaries of creativity by customizing a wide range of devices, from headphones and portable speakers to game consoles and cameras. The possibilities are truly endless. What can custom-branded devices do for your business?
One of the best things about Fusion of Ideas customized hardware services is that the sky is literally the limit. We’ve showcased custom iPads, Apple Watches, iPhones, headphones, laptops, cases – and most recently, remote control helicopter drones. We worked with Conga, which offers a suite of solutions for using Salesforce.com, to customize a fleet of Cheerwing mini helicopters as a promotion for the actual helicopter tours they’re conducting at the annual Dreamforce conference. With help from our creative design team, Conga opted for a Stealth Armor cutout of their signature logo in white text on a red circle. The Stealth Armor is heat bonded to the nose of the helicopter to accent the red panels and create a polished, brand-new look. Check out the images of the final product, and let it inspire you to create your own custom tech!