Attollo Scholars Experience Some Magic

NBA Hall of Famer Magic Johnson keynotes 'Magic: An Attollo Experience' in Lancaster, Penn. ©Attollo
NBA Hall of Famer Magic Johnson keynotes ‘Magic: An Attollo Experience’ in Lancaster, Penn. ©Attollo

More than 1,300 attendees at the annual Attollo fundraising event in Lancaster, Penn., celebrated a group of 60 high school program scholars for being accepted into colleges across the country. Also highlighting the event, Magic: An Attollo Experience, was a keynote by NBA Hall of Famer, Magic Johnson.

This year’s celebratory fundraiser raised $1.5 million benefitting the Attollo program. Founded by the Children Deserve a Chance Foundation, Attollo is a college access/leadership program in Central Pennsylvania that supports youth from underrepresented communities in their pursuit of academic achievement, empowerment and social engagement.

As a token of appreciation to the event sponsors and donors, Attollo partnered with FUSION OF IDEAS to create custom-branded Apple AirPods as gifts. The device included the program’s name and logo printed on the case and on the stems of the headsets. The AirPods box is outfitted with a fitted custom device sleeve that has a photo of Magic Johnson.

One event donor shared anonymously, “You [Attollo] always inspire students to push beyond their comfort zones and do more than they thought possible. I am not quick to try new technology, but when I received these AirPods, I decided to push myself beyond my comfort zone and try them. My grandchildren were so impressed when I came walking in with my AirPods! I can listen to my audiobooks and my old favorite songs.”

Custom branded Apple AirPods are given to event sponsors and donors of Attollo's annual fundraiser.
Custom branded Apple AirPods are given to event sponsors and donors of Attollo’s annual fundraiser.
Attendees celebrate 60 of Attollo's high school program scholars for being accepted into colleges across the country. ©Attollo
Attendees celebrate 60 of Attollo’s high school program scholars for being accepted into colleges across the country. ©Attollo

Think Pink with Mission Hospital’s Valiant Women Support Group

It has been another successful year working with Mission Hospital’s Valiant Women Support Group, which hosted its fifteenth annual Think Pink Breast Health Wall of Honor last October.  The proceeds of this annual fundraiser go to support Mission Hospital Breast Health Services, which funds mammogram screenings and diagnostic care for under or uninsured women in the community.  

Every two minutes, a patient is diagnosed with breast cancer. Women have a one in eight chance of being diagnosed with breast cancer at some point in their life. Breast cancer is not a death sentence; it can be treated. Mammography is the most effective breast cancer screening procedure. Early detection saves lives.

The Mission Hospital Valiant Women Support Group saves lives and makes a huge impact on families and the local community. The Wall of Honor was a place for individuals supporting and donating to write notes, thoughts, and tributes to those who have been affected by breast cancer.  Two years ago, Fusion of Ideas started working with the group. As an alternative to the traditional handwritten cards placed on walls, Fusion of Ideas helped create an app that displays special honoree messages on TV screens at the mall during the fundraising event.  Through the interactive application, users can also contribute to the cause by purchasing special merchandise, donating funds, and learning about various activities and events taking place during the month of fundraising. The app also displayed the Think Pink Wall of Honor Instagram account, specific sponsor videos and feeds, and featured product shots of merchandise being sold for the fundraiser.  Fusion of Ideas also helped create the application that houses the donations.

The whole fundraiser is made possible through sponsors such as The Shops at Mission Viejo, Volvo, Infinity and countless others who have dedicated funds, services, and time.  The Fusion of Ideas team has been honored to work with Mission Hospital’s Valiant Women Support Group and looks forward to participating in future years.  For more information and to participate or donate to this wonderful fundraiser, please visit https://www.mission4health.com/mission-hospital-foundation/fundraising-support-groups/valiant-women/

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