“Wearing something with a logo of an organization that is close to my heart is personal to me. Not only is it a conversation starter, it is also a reminder of why I am a part of Kids of Courage.”
These were the words of Josh, a recipient of a custom branded Apple AirPods Max from Kids of Courage. Josh, who was gifted the device as a recognition for his fundraising efforts, proudly dons his new wireless headphones even though he is not “a regular headphone user.”
Kids of Courage is a New York-based nonprofit organization that gives children with medical illnesses opportunities to participate in year-round activities and medically supervised trips.
“We love to give personalized technology to our supporters because it is unique and different,” said Naftali Solomon, Kids of Courage Director of Operations. “While the gifts are not the reason why they fundraise, our families and volunteers love to see the incentive list and find something to set their goal for.”
Since 2019, the organization has offered Kids of Courage branded premium gifts, including high-tech products as perks for families and volunteers to reach fundraising goals. Past gifts have included: Apple iPad, Beats Powerbeats Pro, Apple Watch and Apple AirPods Pro.
Naftali added, “The positive feedback we have gotten is encouraging, and it is a win-win situation to be able to thank our supporters and at the same time, further the organization’s mission.”
With the holiday gifting season on the horizon, FUSION OF IDEAS headed back on the road and recently participated in person at SAAC Expo 2021 in Anaheim, Calif.
SAAC (Speciality Advertising Association of California) holds an annual event that brings together suppliers and distributors in the promotional industry. This year, FUSION OF IDEAS participated as an exhibitor to show the latest and most popular high-tech products that can be customized for the 2021 corporate gifting season.
Attendees were able to see the products up close and speak with our team about their upcoming gifting needs. Check out highlights from the event.
Organizations are shifting from in-person to virtual events and conferences to bring like-minded people and industry peers together. Because of the many benefits of virtual (or online) events, they are proving themselves to be a popular and effective tool for businesses in the future.
Not having valuable face-to-face interactions doesn’t mean you can’t still make an impression on your audience. In fact, it’s actually more important to provide value to your event attendees when your event goes from in-person to digital.
A meaningful, physical gift can make an impression and help your online event stand out from others. With the rise of remote and work-from-home individuals, high-tech gifts like wireless earbuds, or portable chargers and speakers are desirable as well as practical.
1. Make your gift memorable and personal. Instead of giving a product that looks like all others, make it unique with customization. Add your company logo, the event name, or even a catchy design.
2. Create a unique unboxing experience with a properly kitted package and a personal note. This can be the difference between a box that is put aside and a memorable gift.
3. And finally, have your gift arrive before the event to create excitement. That surprise-and-delight moment can build anticipation for your event and engage your audience in an ultra meaningful way.
When you need a complete gifting solution, let FUSION OF IDEAS be your one-stop shop. We can support you with everything from customizing your gift to packaging and delivering to your recipient’s doorsteps.