Survival Guide for the Last-Minute Gifter

Last-minute gifting? You are not alone. 

The good news is, finding a last-minute gift is easier than ever thanks to next-day shipping, streaming services, and subscription boxes.

When it comes to last-minute gifts, there are still ways to make the recipient feel special and unique through personalization and creating experiences. So before you go online and grab the quickest gift you can find, here are some tips to consider.

Think Outside the (Gift) Box

Gift cards give the recipient the freedom to choose what they want. If you go this route, you can still make the gift card personal. You don’t have to present it as-is from the grocery store stand.

Using a thin vinyl wrap, FUSION OF IDEAS’ StealthArmor branding solution allows you to personalize the front of the gift card with your company name or a unique design.

FUSION OF IDEAS' StealthArmor branding solutions help make gift cards personal and fun for your recipient.
FUSION OF IDEAS’ StealthArmor branding solution helps make gift cards personal and fun for your recipient.

 

Consider a Charitable Donation

What if a “perfect gift” does not depend on stocked store shelves or online warehouse supplies? 

A new study this year found that 59 percent of Americans would rather receive a donation to charity in their name than a gift for themselves this year. Contributing to a charitable organization can be personal, especially if it is a cause that the recipient cares about. Particularly after another challenging year, many are seeing the importance of supporting our communities and each other. 

Make it a Gift for the New Year

Make your gift one that rings in the New Year. It takes the pressure off the busyness of the holidays – for both the giver and the recipient – and sets a positive tone for the year ahead. 

Choose a gift like premium technology that is a year-round favorite and can be given at any time. 

A gift to welcome in the New Year creates excitement and anticipation for the year ahead.
A gift to welcome in the New Year creates excitement and anticipation for the upcoming year ahead.

Creating a Buzz with Customized Corporate Gifts

Through giving gifts of personalization, OpenJar Concepts, a Southern California-based hybrid marketing agency, has created a buzz among its clients and employees. 

It all began when the company one year, received a custom-branded holiday gift. The OpenJar team was inspired to give something customized and personal using its own logo and a catchy slogan. That year, OpenJar sought to give customized Beats Studio3 headphones as gifts to employees, each wrapped with custom gift wrap. 

“We are a full-service advertising agency, passionate about branding,” said OpenJar Concepts CEO Adam Warren. “We have come to enjoy the idea of branding products that live with our clients for long periods of time. It is tough to beat that kind of awareness.”

That same year was also OpenJar’s eighth anniversary. As a token of appreciation to its top clients on the milestone, the company distributed personalized Apple HomePod speakers and Apple AirPods as customer appreciation gifts.

Warren added, “FUSION OF IDEAS is an amazing way to help make our brand personal.  Our clients were so impressed by the customized holiday gifts we mailed out, that we have continued to utilize FUSION OF IDEAS to expand our catalog of gift items.”

The feedback from clients and employees sparked OpenJar’s plan to continue to give personalized, premium technology as part of their corporate gifting program. From smartwatches to even iPads, the company has since made quite a buzz through thoughtful gift-giving.

“I plan on using FUSION OF IDEAS every year to show appreciation to our clients for the business we have done together,” said Warren.

SAAC Expo 2021

With the holiday gifting season on the horizon, FUSION OF IDEAS headed back on the road and recently participated in person at SAAC Expo 2021 in Anaheim, Calif. 

SAAC (Speciality Advertising Association of California) holds an annual event that brings together suppliers and distributors in the promotional industry. This year, FUSION OF IDEAS participated as an exhibitor to show the latest and most popular high-tech products that can be customized for the 2021 corporate gifting season.

Attendees were able to see the products up close and speak with our team about their upcoming gifting needs. Check out highlights from the event.

SAAC (Specialty Advertising Association of California) Expo 2021 was held Aug. 5-6 in sunny Southern California
SAAC (Specialty Advertising Association of California) Expo 2021 was held Aug. 5-6 in sunny Southern California
FUSION OF IDEAS featured the latest high-tech products for the 2021 holiday gifting season.
FUSION OF IDEAS featured the latest high-tech products for the 2021 holiday gifting season.
Distributors in the promotional industry get an up-close look at the premium gifting options for their clients.
Distributors in the promotional industry get an up-close look at the premium gifting options for their clients.
The FUSION OF IDEAS team explains our end-to-end solutions for gifting, including decorating, packaging, kitting and shipping.
The FUSION OF IDEAS team explains our end-to-end solutions for gifting, including decorating, packaging, kitting and shipping.
More than 300 promo industry suppliers exhibited in the regional event this year.
More than 300 promo industry suppliers exhibited in the regional event this year.